STB

Marketing Data List Brief

Businesses researching data lists for Marketing purposes are sometimes surprised by the level of detail they can specify when buying / renting data lists. If you are looking for European mailing lists or International mailing lists please contact us today on 
+44(0) 1509 670567 or email us with your requirements.

To help you realise just what is possible we have collated a few recent briefs from different industry areas. If these sample briefs prompt questions relating to the available data for your target market please contact STB on +44(0) 1509 670567 or email us.

B2B:

Q3 2010 UK Lists
Q3 2010 International Lists

  1. Finance Industry Data List Brief
  2. Sports & Leisure Data List Brief
  3. Publishing Data List Brief
  4. All Industries Data List Brief
    1. European Data List Brief
    2. UK Data List Brief
  5. IT, Telecomms & Web Industry Data List Brief
  6. IT & Telecomms, Utilities, Financial & Insurance Industry Data List Brief
  7. Local Authorities and Airports Data List Brief
  8. Accountants and Lawyers Data List Brief
  9. Events, Conferences Data List Brief
  10. Companies that Export Data List Brief
  11. School Data List Brief
  12. Construction Data List Brief
  13. Fast Food Outlet Data List Brief
  14. Pharmaceutical Data List Brief
  15. Aircraft Data List Brief
  16. Advertising, Marketing Data List Brief

The template we have used to show you these briefs is below.

B2B UK / Europe When was the brief submitted to us
Data Type What types of data are required
Country Which countries, areas, continents does the marketer wish to target
Industry What is the generic industry type/area
Business Type / Additional Criteria More specific definition of the target market
Job Function / Remit Which individuals & what roles within the target companies are the prime targets
Example Matching Job Titles What are the specific job titles the target individuals might hold

 B2C:

  1. Sport & Recreation Data List Brief
  2. Travel Data List Brief
  3. Transport Data List Brief
  4. Health Screening Data List Brief
  5. 35+ Data List Brief
  6. Fashion / Clothing Data List Brief
  7. Divorcees, Married with Children Data List Brief
  8. Readers of Romantic / Comedy Data List Brief
  9. Teachers Data List Brief
  10. Interested In Wine Data List Brief
  11. Fitness, Health Data List Brief

Template used is as follows:

B2C UK / Europe When was the brief submitted to us
Data Type What types of data are required
Country Which countries, areas, continents does the marketer wish to target
Lifestyle Category What is the generic lifestyle category
Target Criteria Specific details e.g age, social class, income, sex
Interest Required consumer interest
Matching Databases Existing subscriptions or registrations to databases, magazines, etc

Please Note: These are just some examples to illustrate the sort of data we have recently sourced for clients. We source data for a wide range of clients and target markets across all industry sectors and business types in Europe, Asia & North America. Please contact us with your specific requirements.